Marketers at companies say they need to focus on personalization and automated campaigns, whereas marketers at agencies cite behavioral response marketing and personalization, according to a recent report from Adestra and Econsultancy. Read the full article at MarketingProfs

Source: https://www.marketingprofs.com/charts/2017/31960/the-email-priorities-of-brand-and-agency-marketers-in-2017

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