Determining which technology pieces matter to your marketing team can be daunting. You need tools that help you navigate omnichannel shopping behaviors, meet customers where they are, and deliver useful experiences. Here are three essential tools road-tested by leading retail brands. Read the full article at MarketingProfs
Source: https://www.marketingprofs.com/articles/2017/32245/three-essential-solutions-for-your-e-commerce-marketing-stack

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