Customer experience (CX) leaders generate more revenue than companies that fail to prioritize CX. Brands become CX leaders by personalizing engagement in relevant and valuable ways. Here are four guideposts for getting CX right. Read the full article at MarketingProfs
Source: https://www.marketingprofs.com/articles/2017/33153/next-level-personalization-creates-killer-customer-experiences-four-cx-guideposts