Livestreaming is fraught with risks at a time when a little bit of bad publicity can go a long way. But it’s also a game-changer full of potential. It would be wise to explore how to use livestreaming to reach your customers on their preferred social channels. Read the full article at MarketingProfs
Source: https://www.marketingprofs.com/articles/2017/33329/how-brands-can-tackle-livestreaming-video-challenges