Even without grabbing the top spot in search engine results pages, you can be at the top. How? “Featured snippets”! Here are the various featured-snippet types, along with step-by-step instructions on how to claim your spot at the top of SERPs. Read the full article at MarketingProfs
Source: https://www.marketingprofs.com/articles/2018/33925/how-to-rank-at-the-top-of-google-search-results-even-if-youre-not-no-1