Baffled. Enthralled. Amused. Maybe insulted. Those are just a few reactions you might experience when encountering a nail polish name. Whatever the emotion, top marketing executives agree the name is nearly as important as the color. That can be true for other products as well. Here’s a high-level look at … Read the full article at MarketingProfs
Source: https://www.marketingprofs.com/articles/2019/40369/naming-your-product-shades-of-meaning-an-inside-view-into-nail-polish-naming