All the digital channels and bells and whistles aside, your success as a marketer today still stems from using emotional marketing that understands consumers’ needs and preferences. Now, with the emergence of influencer marketing, we can combine these two approaches in our content marketing to reach deep into our desired … Read the full article at MarketingProfs
Source: https://www.marketingprofs.com/articles/2019/40991/how-to-integrate-influencer-and-emotional-marketing-to-improve-your-content-program