We marketers have been trying for years to decode the most enigmatic generation of our time, Millennials. But many of them are now marketers themselves, and they have set their sights on the next generation: Gen Z. Here are three ways we can break through to this rising generation. Read the full article at MarketingProfs
Source: https://www.marketingprofs.com/articles/2019/41021/marketing-beyond-millennials-connecting-with-generation-z