Part 1 examined stimuli that get the attention of the decision-making portion of the brain. Part 2 explains how specific tactics appeal to the brain and improve the effectiveness of your marketing. Read the full article at MarketingProfs

Source: https://www.marketingprofs.com/articles/2017/31677/how-to-apply-neuromarketing-principles-to-improve-marketing-effectiveness-part-2-of-2