Consumers say they feel most emotionally connected with a brand that come across as caring about people like themselves, according to recent research from CustomerThermometer. Read the full article at MarketingProfs
Source: https://www.marketingprofs.com/charts/2017/32033/what-emotionally-connects-consumers-to-brands
What Emotionally Connects Consumers to Brands?
08 Monday May 2017
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